TECHNOLOGY
Apple’s iPhone and Mac sales keep growing despite RAM shortages
The VergeThursday, July 30, 2026 at 8:49 PM
RedScroll Brief
Apple's iPhone and Mac sales are on the rise even as a global memory shortage squeezes device makers. In its third-quarter earnings report released on Thursday, Apple revealed that iPhone sales jumped 22 percent to $54.
RedScroll Signal
- Impact
- High
- Category
- Technology
- Market relevance
- Moderate
- Why it matters
- Technology shifts change how people work, communicate, and build — often faster than policy can follow. Apple's iPhone and Mac sales are on the rise even as a global memory shortage squeezes device makers. In its third-quarter earnings report released on Thursday, Apple revealed that iPhone sales jumped 22 percent to $54. Secondary effects may show up in markets and supply chains linked to Apple and Mac.
Desk copy
RedScroll Briefing
Extractive editorial brief — not a reprint of the original
What happened
Apple's iPhone and Mac sales are on the rise even as a global memory shortage squeezes device makers. In its third-quarter earnings report released on Thursday, Apple revealed that iPhone sales jumped 22 percent to $54.
Why it matters
Technology shifts change how people work, communicate, and build — often faster than policy can follow.
Background
The Verge reported on this under technology. RedScroll surfaces the signal with an extractive brief — not a reprint of the original article. Read the source for full reporting.
Timeline
The Verge published: Apple’s iPhone and Mac sales keep growing despite RAM shortages
Story is in today’s RedScroll edition. Follow the original source for updates.
Economic impact
Secondary effects may show up in markets and supply chains linked to Apple and Mac.
More on
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Source
The Verge
Original reporting by The Verge. RedScroll provides an extractive briefing only.