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TECHNOLOGY

Disney+ and Hulu raise prices by up to 13 percent after doubling profits

Ars TechnicaWednesday, September 23, 2026 at 9:18 PM

RedScroll Brief

Disney+ and Hulu raise prices by up to 13 percent after doubling profits
Image via Ars Technica

The Disney+ ad-free plan is now more expensive than Netflix's.

RedScroll Signal

Impact
High
Category
Technology
Market relevance
Moderate
Why it matters
Technology shifts change how people work, communicate, and build — often faster than policy can follow. The Disney+ ad-free plan is now more expensive than Netflix's. Secondary effects may show up in markets and supply chains linked to Disney and Hulu.

Desk copy

RedScroll Briefing

Extractive editorial brief — not a reprint of the original

What happened

The Disney+ ad-free plan is now more expensive than Netflix's.

Why it matters

Technology shifts change how people work, communicate, and build — often faster than policy can follow.

Background

Ars Technica reported on this under technology. RedScroll surfaces the signal with an extractive brief — not a reprint of the original article. Read the source for full reporting.

Timeline

  1. Ars Technica published: Disney+ and Hulu raise prices by up to 13 percent after doubling profits

  2. Story is in today’s RedScroll edition. Follow the original source for updates.

Economic impact

Secondary effects may show up in markets and supply chains linked to Disney and Hulu.

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Source

Ars Technica

Original reporting by Ars Technica. RedScroll provides an extractive briefing only.