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CULTURE

Sia Sells 50 Percent Stake in Catalog for $180 Million in Preparation for Big Avatar Plans

Rolling StoneThursday, October 1, 2026 at 5:47 AM

RedScroll Brief

A source confirmed to Rolling Stone that the artist sold her catalog to Pophouse and plans to launch an immersive avatar concert

RedScroll Signal

Impact
High
Category
Culture
Market relevance
None
Why it matters
Culture sets the tone of public attention — what people argue about when the news cycle turns. A source confirmed to Rolling Stone that the artist sold her catalog to Pophouse and plans to launch an immersive avatar concert
Read original source → ROLLING STONEEdition 2026-10-01

Desk copy

RedScroll Briefing

Extractive editorial brief — not a reprint of the original

What happened

A source confirmed to Rolling Stone that the artist sold her catalog to Pophouse and plans to launch an immersive avatar concert

Why it matters

Culture sets the tone of public attention — what people argue about when the news cycle turns.

Background

Rolling Stone reported on this under culture. RedScroll surfaces the signal with an extractive brief — not a reprint of the original article. Read the source for full reporting.

Timeline

  1. Rolling Stone published: Sia Sells 50 Percent Stake in Catalog for $180 Million in Preparation for Big Avatar Plans

  2. Story is in today’s RedScroll edition. Follow the original source for updates.

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Source

Rolling Stone

Original reporting by Rolling Stone. RedScroll provides an extractive briefing only.