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TECHNOLOGY

Watch out, YouTube — Instagram goes from short-form to 90-minute videos

TechCrunchMonday, October 26, 2026 at 9:05 PM

RedScroll Brief

After years in which every social platform (even LinkedIn! ) aggressively pursued short-form video, this is a notable shift in strategy for Instagram.

RedScroll Signal

Impact
High
Category
Technology
Market relevance
Moderate
Why it matters
Technology shifts change how people work, communicate, and build — often faster than policy can follow. After years in which every social platform (even LinkedIn! ) aggressively pursued short-form video, this is a notable shift in strategy for Instagram. Secondary effects may show up in markets and supply chains linked to Watch and Instagram.

Desk copy

RedScroll Briefing

Extractive editorial brief — not a reprint of the original

What happened

After years in which every social platform (even LinkedIn! ) aggressively pursued short-form video, this is a notable shift in strategy for Instagram.

Why it matters

Technology shifts change how people work, communicate, and build — often faster than policy can follow.

Background

TechCrunch reported on this under technology. RedScroll surfaces the signal with an extractive brief — not a reprint of the original article. Read the source for full reporting.

Timeline

  1. TechCrunch published: Watch out, YouTube — Instagram goes from short-form to 90-minute videos

  2. Story is in today’s RedScroll edition. Follow the original source for updates.

Economic impact

Secondary effects may show up in markets and supply chains linked to Watch and Instagram.

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Source

TechCrunch

Original reporting by TechCrunch. RedScroll provides an extractive briefing only.